I partner with emerging craft and boutique spirits that deserve more eyes, more placements, and more storytelling. Shep the Rep is your boots-on-the-ground support in Southern California — helping you grow sales, build relationships, and show up at the events that actually move the needle.

I don’t just present a bottle. I connect your brand to buyers, bartenders, retailers, and real consumers through sales outreach, education, activations, and curated event integration..

Brands I Represent

How I Support My Portfolio Brands

Sales & Outreach

  • Introductions to bars, restaurants, and retail buyers

  • Menu placement strategy

  • Education + staff trainings

  • Buyer meetings and follow-up

Events & Activations

  • Festival + tasting support

  • Restaurant/retail activations

  • Trade shows

  • Private event integration through my portable bar service

  • Featured placement in cocktail menus at events (client-driven)

Marketing Support

  • Story-forward presentations

  • Photos + content from activations

  • Seasonal campaigns

  • Collaborative cocktail builds

Reporting & Follow-Through

  • Monthly check-ins

  • Lead tracking

  • Placement updates

  • Activation recaps

See the Current Portfolio

Want to Add Your Brand to the Portfolio?

If you're looking for real presence in Southern California — through placements, activations, and meaningful storytelling — let’s talk.

Work with Shep the Rep